Every now and then I get a leaflet through from Abel & Cole and every now and then I sit down and peruse it over a cup of tea. Their leaflets are always very enticing, beautifully photographed, with the produce looking scrummy. Every time I do this I put the leaflet on the 'action' pile to order.
And every time it ends up in the recycling, as time has gone by and so has the moment.
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I'm not exactly sure why this should be such an issue. It's not as if I don't ordinarily buy organic fruit and veg. I have been for years. I think not only does it always look more nutritious and apetising, but (apparently) it is too. I'm not sure if that is wholly true, but I've convinced myself of it - well, there has to be a reason I pay more!
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This week the usual pattern of: receive catalogue, sit down with catalogue, put catalogue on action pile, throw catalogue away, was broken. I guess the moment was right. I happened to have time after the 'peruse catalogue' phase to sit down and actually order. Or maybe it was the bribery of £50 off if I ordered 4 consecutive weeks.
I took a gamble. I know lots of us keep meaning to use Abel & Cole, but I don't actually know anyone who has. I think another reason for me is what if we get a box full of things we won't eat. I opted for the Mixed Fruit and Veg Box.
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The box arrived this morning and as you can see, it all looks incredible. I am delighted. Maybe it's first time lucky, but there is nothing in there I wouldn't eat - besides still not being quite sure what to do with the chard/spinach - hey Twitter friends?!
I am a convert. I can't wait to get cooking and I can't wait for next week's delivery. And I can't wait to not have to pick it all from the supermarket!
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So I hope I've convinced you to give it a try. I'm off to have a cuppa and do some more perusing - this time of recipe books. If you need the incentive that gave me the push I needed here's the code to get your £50 free: OCTOBERSUB50
(And thank you all for your amazing comments about what my blog means to you. I am honestly touched by all of them. x)